At VESS Consulting Group, to say we have a wide range of clients is an understatement. Currently, VESS represents medical clinics, attorneys of all different fields, high-end restaurants, casual restaurants, a brewery, a crafting studio, bars, private event spaces and more. While specializing in particular skill sets and honing in on your expertise is important, […]

Growing up, I loved drawing and making collages. I wanted everything to be colorful, white space in the background meant I wasn’t finished. Even when taking notes in class the white space was calling me to be colored in. But is white space actually a good thing when creating eye-catching ads? My younger self would’ve […]

Coworking. What’s the hype? We’ll let me tell you, productivity.Being surround by individuals who are just starting a company or even just work with a company of less than 4 people is a rewarding experience. You find that these are the most driven individuals, the entrepreneurs of the future, and all around smart people. Much […]

Have you ever had a dream about presenting to a crowd naked? It happens. It probably happens right before a big client meeting when you have to get everyone to be just as passionate as you are about an idea or product. Lucky for you we’ve got just the tips and tricks to help you […]

Every weekend Austin is filled with events, happenings and all together great things to do. Each member on the VESS team loves to be out in the community finding awesome things that are happening in every part of town! Check out our picks each weekend of what you can catch us doing! Blaine’s Pick: Abloom Where: […]

Social media is an unavoidable presence in life, and those that embrace it and use it to their advantage are better off than those who do not. Today, most businesses make sure to establish a social media presence as soon as they open their doors. Ensuring their presence and message are effective, likeable and have […]

If you have personal social media pages or if you interact with social media from a business perspective, then you cannot avoid hashtags. They seem to accompany every post and sometimes do not even really make any sense. So, what are hashtags and why should you care? Read on to find out what is so […]

When it comes to your working relationships, there is no better way to cultivate and maintain them than the act of networking. As you are probably aware, it is often more about whom you know than what you know. That is to say if you know the right people and use your networking connections wisely, […]

A good brand is hard to find—but it is absolutely integral to the success of your business. If your brand is well founded and strong then your company will follow suit. A brand is not just a catchy logo—it is the core of your company. A good brand increases your business’s value, as it functions […]

A good rule of thumb for small businesses with revenues less than $5 million a year, is to allocate 7-8% of their revenues to marketing. Then, split that budget between 1) brand development costs (this includes the funnels throughout you’ll use to promote your brand like your website, blogs, marketing collateral, etc.) and 2) the […]